7-Eleven's 7-Election GULP: Magsaysay 'wins' 2013 polls





Now, the 7-Election is over and the real one is about to start.

According to 7-Eleven's 7-Election poll, which allowed shoppers to "vote" by choosing among Big Gulp fountain soda cups, Team PNoy edged out United Nationalist Alliance (UNA) in the poll.


From March 20 to May 6, 2013, the retailer harvested sales data of the Gulp cups per design or barcode -- yellow cups for Team PNoy, orange for United Nationalist Alliance (UNA), and white for independent candidates and all other political parties in it stores nationwide.


For the white cup buyers of the 16 oz. Gulp beverage -- Coke, Pepsi or Del Monte products -- the barcode for the party of the customer’s choice was scanned to accurately reflect the vote.

After the 12,490 voters cast their votes, the 7-Election poll tally was this:


"Votes" for individual candidates were made online via www.7-election.com.ph. No purchase was required to vote online, but users could only vote once.

Ramon "Jun" Magsaysay Jr. got the highest percentage of votes with 8.1%. Independent candidate Mon Montano, who accounted for 0.8% of the votes cast, had the least amount of votes in the 7-Election campaign.

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